Selling: A Step by Step Guide
Whether you’re planning to downsize, trade up or relocate out of the area, when you choose to work with me, I realize that you are entrusting me to list and sell one of your most valuable assets.
Selling your property is a big decision. What determines how much you will get from your home will be a function of the Housing Market, the Condition of your house and the Agent you partner with. How your home is priced, how it shows and how it’s marketed makes all the difference, so it’s important to work with an agent you can trust to get the job done perfectly.
With me as your agent, you're not just getting a professional who uses the best tools and technology to sell your property for the maximum return on your investment, in the least amount of time, with the least amount of stress to you. You're getting transparency and instant communication throughout the entire process, so you can relax knowing every detail is taken care of.
Marketing Your Home Successfully
Pre-Market Networking
In addition to exposing your property to my own pool of qualified buyers, my affiliation with Sereno Group means I have the advantage of access to a large professional network of some of the highest producing buyers’ agents in Silicon Valley. I regularly share my coming soon listings with them and they in turn market those properties to their clients to generate demand for your home before it even hits the market.
Reaching Buyers Where They Are
I target my marketing strategy and resources to match where buyers are finding homes right now and appeal to their discriminating standards. Along with my in-house marketing and design team, I’ll ensure your listing shines and gets in front of potential buyers where they’re searching with:
- High Resolution, Storytelling Photography
- Aerial Drone Footage
- Videography
- Matterport 3D Virtual Tours
- Detailed Floor Plans
- Professional Home Staging
- Elegant and Professional Print Collateral
- Street & Home Signage
- MLS Listing
- Broker Tours & Open Houses (Live or Virtual - depending on County SiP Guidelines)
- Co-Marketng through Company-wide 360+ agent network
- Print advertising in local newspapers and magazines, where appropriate
- Email Campaigns
- Direct Mail Campaigns
- Dedicated Property Website
- Digital Presence on Social Media Platforms
- Exposure on Agent Websites and Home Search Portals like Zillow, Trulia, Redfin, realtor.com & LuxuryHomes
Whether it’s through an online search, word of mouth, print ad, open house, broker tour, or private showing, my mission is to get every qualified buyer and agent in your price range to come see your home. The more places your property is marketed, the more buyers see your property, the faster it sells.
